(Lecture 3 hrs./week)

(Lecture 3 hrs./week)

This subject aims to provide students an introduction to speech communication, persuasive communication and basic skills in effective speech. Students are also expected to develop ability in public speaking with creativity.

This course is a study of traditional media, such as local media. This subject aims to provide students an understanding in the principles of traditional media and its impacts. Successful students should be able to apply traditional media to other kinds of media for the benefits of the society.

This subject introduces students to journalism. Topics include its definition, boundaries and the revolution of Journalism. The subject emphasizes on newspapers, addressing on its roles, responsibilities, management, types and formats, as well as, arising issues on the ethics of journalists.

This subject provides students with an overview of the discipline and an understanding in the role theory plays in basic news reporting. It will address on its definition, disciplines, and basic skills in news reporting, and professional journalist writing, tactics for journalist interviewing and news source. Students will pay attention to practice in various style and contexts of journalist writing and develop an understanding in the logical structure and the language of news writing using computer editing software. Students will also learn how to use the new media especially the internet to enhance their journalistic practice.

This subject aims to develop and build on the skills and sound journalism, news evaluation, emphasis on news feature stories, news sources and its techniques, advanced techniques for news reporting, such as interviewing, observation and communication skills for journalists. The subject will also cover investigative reporting, interpretative news, breaking news from overseas news agencies, current affairs debates from seminars, results from researches, etc. Students enrolled in the subject shall also gain a fair understanding in roles and the ethics of journalists.

This subject provides students practical skills and knowledge in photography, emphasizing on photography with a purpose. Students will learn how to operate a digital camera, a SLR camera, and process films, make a contact sheet and use an enlarger, as well as getting hand-on experience in lighting workshop as well as the use of graphic software in photojournalism jobs. This subject also emphasizes on the evaluation of journalist photographs and documentaries, photographing for a purpose, photojournalism and photographs for documentaries in newspapers, magazines and other publishing materials.

This subject aims to introduce students to the basics of the radio and television industry and broadcast production, emphasizing on its history, nature, roles, responsibilities, and changes in digital broadcasting. Students will be also provided an opportunity to visit a radio workstation and a television workstation.

This subject aims to develop an understanding in radio and television news, covering fundamentals of radio and television news, designing and scripting broadcast media, disadvantages and advantages of radio and television news, criteria for news evaluation, the nature of news. Students are also provided with fundamentals of writing along with an emphasis upon the effective use of the audiovisual language. The writing workshops will be on script formatting, editorial writing and creative writing. The subject also focuses on news program, journalist interviewing, and presenting different categories of news, such as agricultural news, economic news, and sports news.

This subject studies a fundamental understanding in advertising and public relations. It also examines its definitions, evolutions, objectives, formats and processions. The subject will also address on niches and communicating tools.

This subject introduces students to a fundamental knowledge in moving images. The subject will cover its nature, its role, its advantages, genres and its communication, emphasizing on screen histories. Students enrolled in the subject shall be skilled in critical thinking and analysis in a cultural context and have a good understanding of social, economic and cultural context, which have some impacts on the movement of moving images.

This subject aims to familiarize students with the natures, hypothesis and theory in communication, examining the process of human communication in a behavioral and social context, such as personal communication, interpersonal communication, small group communication, organization communication, and mass communication.

This subject introduces students to the principles and procedures of social researches which could be applied to communication researches. The subject aims to provide students an understanding of the procedures and research methods so that students can apply this knowledge to their communicational career.

This subject provides students fundamental knowledge in political communication, emphasizing on political communication as a cause for political changes and as a sensitive system, which influenced by political changes. The subject will also examine the relationship between those roles and those factors at a mini and a micro level.

This subject provides students opportunities to experience skills in integrated creative and insightful writing in today's practice. The subject will particularly address on professional writing in newspapers and magazines and various types of journalist documentaries. The subject also covers the topics on information seeking, adopting information, and editorial writing and communication in the article and editing truth. Successful students should be able to write articles in a clear manner and an interesting way.

This subject studies the relationship between the editorial and production divisions to examine the preparation, the selection, and the correction processes of news and photos. This course also covers factual verification, headlining, printing system as well as on-line editing.

This subject aims to provide students an understanding in professional publication design. The unit examines design and layout design in editorial design for print media, such as newspapers, magazines, books and brochures. Students enrolled in the course shall also gain skills in relevant software applications.

This subject offers students the interpretation of current national and international affairs, as well as examining its nature and categories. The topic will also address on its factors, which have some impacts on some situational environments, such as on politics, economics, society, culture and other intended problems in Thai society.

This subject aims to provide students practical skills and a theoretical understanding in radio production, the basic concepts, the television production's strategies and production procedures; pre-production, production and post-production, involved in professional television studio. The subject also focuses on its influential factors on planning strategies and its roles and factors. Successful students should develop technical skills involved in digital television production and be able to evaluate their own production.

This subject provides students an understanding in radio and television in a social and cultural context, using theories in cultural studies. The subject examines the roles and the importance of radio and television in broadcasting industry at a mini and a micro level. Students are expected to develop ability to analysis consuming information and culture in daily life.

This subject gives students an overview of drama and music. The subject aims to help students to apply their knowledge in broadcasting, radio, and television and film production.

This subject provides students an understanding in the roles and responsibilities of the announcer in radio and television. Students are given opportunities to explore its related skills, such as speaking, reading, describing and announcing.

This subject examines the roles of advertising and its impacts on economic, political, social and cultural system. The subject will also review government regulations in relation to advertising.

This subject offers students an understanding in principles and planning procedures of marketing communication, as well as providing an analysis of the relationship between marketing and communication. The subject also covers various types of marketing communicational tools.

This subject covers internal factors of the message receivers, such as their needs, motivations, personalities, perceptions and attitudes. The subject also emphasizes on their learning and outer factors, such as social influence, family dominance and culture which are influential for their perception and decision, especially their decision to purchase products.

A critical study of issues, addressed in films, types and contexts of international films, such as Thai, French, German, British , American, Japanese and Chinese films. Each semester will focus on a specific international film, or various types of international films. A comparison of different international films could be also made.

This subject offers students an understanding in changes due to advanced communication technology, particularly, in area of computing technology. The subject will cover its impacts on human social foundation; their beliefs and economic and political structure, which leading to 'Information Technology society' in today.

This subject examines the roles and the responsibilities of mass media, which considered relatively important in the society. Students will cover issues on media control and an analysis of the relationship between mass media and the government, as well as other kinds of institutions. The subject will emphasize on its rights, roles and responsibilities for the society nationally and internationally.

This subject gives students an introduction to digital video and audio editing. Students learn to use digital cameras and audio recorder and to edit video clips and compose sound with non-linear, to produce a Video-CD/DVD

This subject introduces students to a comprehensive overview of the planning

This subject is a study of factors which lead to changes within and outside organizations. The subject also focuses on the public relations process and tools which could be used to manage the changes efficiently.

This subject provides students an overview of planning strategies for international communication in government sectors, private organizations and non-profit organizations. The subject addresses on specific tactics for making a connection among those organizations and seeking for international public co-operation within a political, economic, social and cultural consideration as well as other factors, such as languages, beliefs and related law.

This subject introduces students to the creative principle, procedures and practice of message design in different forms such as writing and speaking. The subject also emphasizes on the principles and the characteristics of various types of media, such as publishing, radio and television production, special activities, presentation media and other publicity media. This subject aims to help students gain skills in relevant desktop software.

This subject introduces students to various film theorists' theory and the fundamentals of films. The topic also covers its dimensions, its aesthetics, its boundaries and the language of the film, the stylish development of the film, the development of the character and the spectator's psychologist perspective. Successful students should be critical thinking and be able to write film criticism as well as have an understanding in, philosophy, the political idea and other issues which addressed in the film, for example, an issue on the minority group and mass communication.

Students are expected to conduce an individual project under faculty supervision. The topics must be initially approved